Hatten Land and MOONTON to build Mobile Legends Bang Bang esports hub | OKBET.com Casino News

Architectural developer Hatten Land has formed a partnership with MOONTON Games, the creator of Mobile Legends: Bang Bang, in order to construct an esports hub for the game.

In the city of Melaka, Malaysia, Hatten Land plans to convert an existing shopping mall into a tourist destination and attraction centered on MLB. The new development will be known as ElementX, and it will feature a hotel dedicated to esports as well as venues themed after MLBB.

In April 2022, Hatten Land made the initial announcement that it intends to redesign an existing hotel and mall complex into an esports hub that will be known as ElementX. This announcement marked the beginning of the process of repurposing the existing mall and hotel. In continuation of this, the company has just now revealed that the entire building complex will be devoted to the mobile MOBA game they are currently developing. MOONTON and Hatten Land anticipate receiving somewhere in the neighborhood of 20 million guests annually at the complex.

The ElementX complex is the first large-scale esports hub in Southeast Asia. It features hotel accommodations, gaming and esports venues, and access to the metaverse through the facilities that are located on the premises. For the purpose of developing new experiences at the venue, Hatten Land has already partnered with companies such as Huawei, Focus Media Sports, KITAMEN, and the Melaka Esports Association. MOONTON is the most recent addition to the roster, as well as the company with the most representation there.

The two companies have stated that visitors can anticipate seeing displays of MLBB characters, as well as a facade and interior design that are themed after MLBB. In a press release, Hatten Land stated that the objective of the hub is to “create experiential interactions and an immersive environment” for the game’s players and fans.

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“Catering to the growing popularity of MLBB, the world’s first-of-its-kind MLBB-themed integrated Esports Hub at ElementX is conceptualized with an array of experiential interactions and immersive environment as well as multi-dimensional offerings that redefine gaming experiences,” said Dato’ Colin Tan, Executive Chairman and Managing Director of Hatten Land. “This will create a special bond among MLBB fans and attract more footfalls and hotel guests to ElementX.”

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